Hier finden Sie den Blog von Diplom- Betriebswirt Karl-Helmut E. Zermin, Fachmann für Öffentlichkeitsarbeit und Werbung, Journalist, Autor, Blogger, Socialmediamanager und Redenschreiber in Berlin
Dienstag, 9. August 2011
Montag, 8. August 2011
Sonntag, 7. August 2011
WDR mediagroup GmbH - Neuer Service für Journalisten beim rbb
Übersichtlich und klar strukturiert präsentiert sich der neue Presseservice des Senders Rundfunk Berlin-Brandenburg (rbb). Auf der linken Seite der Hauptseite finden sich die Presseinformationen in verschiedenen Rubriken, darunter „Fernsehtipps“, „Presseinformationen“, „Audio/Video“ und „rbb Social Media“.
Auf der rechten Seite findet der Nutzer den Zugang zu seinem persönlichen Profil. „Hier können die Journalisten ihre persönlichen Einstellungen schnell und unkompliziert verändern“, erklärt Mario Schmidt, Projektmanager im Bereich Internetservice bei der WDR mediagroup digital (WDRmg digital). So können zum Beispiel Newsletter-Abonnements ausgewählt und abbestellt oder die Adressdaten aktualisiert werden. „Die Kommunikation zwischen Sender und Journalist verläuft jetzt nicht mehr einseitig, sondern interaktiver und personalisierter“, betont Schmidt.
Seit Anfang Juli ist der neue rbb-Presseservice online.
Vereinfacht und beschleunigt wurden auch die Service-Dienstleistungen. Ab sofort können sich die Journalisten zu Presseterminen direkt über ein Formular in der gleichnamigen Rubrik anmelden.
Arbeitswege spart auch das neue Tool „Audio/ Video“. „DVDs und Audiodateien müssen nicht mehr wie bisher über den Postweg an die Journalisten verschickt werden“, sagt Schmidt. Stattdessen können sich die Redakteure die Videos und Audiofiles direkt auf der Homepage ansehen bzw. anhören. Auch der Bilderservice wurde verbessert:
Der Presseservice des rbb ist direkt mit dem Fotoarchiv der ARD verlinkt, über das die Journalisten kostenlose Fotos zu den verschiedenen Programmen herunterladen können.
Die WDRmg digital zeichnet weiterhin für die technische Betreuung, Datensicherung, das Hosting der Seite und das Streaming der Videos verantwortlich. Die redaktionellen Inhalte werden von den Redakteuren des rbb eingestellt. Neben der rbb-Presseseite hat die WDRmg digital bereits die Pressewebsites vom WDR, dem Sender PHOENIX sowie von ARD-Foto realisiert und weiterentwickelt. Gespräche mit potenziellen Neukunden werden derzeit bereits geführt. „Grundsätzlich können wir diesen Service auch allen anderen Medienhäusern anbieten“, so Schmidt.
Freitag, 5. August 2011
Tech Leaders Share Ideas on Job Creation and Innovation | The White House
Tech Leaders Share Ideas on Job Creation and Innovation | The White House
Product Launch Innovation Top Executives Give Best Practices & Strategic Insights. Free Downloadwww.gplus.comTop-Redner / Eventspeaker Prof. Dr. Walter Simon Zukunft, Innnovation, Managementwww.redneragentur-online.deHYVE IdeaNet© Web2.0 Innovation Plattform für Ideengenerierung und -Managementwww.hyve.de/ideanetBETTER BETA 11 Design Thinking Konferenz Universität St.Gallenbetterbeta.de
ARD-DeutschlandTrend: Rot-Grün erreicht 51 Prozent | tagesschau.de
ARD-DeutschlandTrend: Rot-Grün erreicht 51 Prozent | tagesschau.de
Goldene MasterCard für 0€ Keine Extrakosten, ab 18 Jahren. Zahlen Sie Gebührenfrei - Dauerhaftwww.Gebuhrenfrei.com/MasterCardSchonende Krebsbehandlung Ein Jahr klinischer Erfolge: Die Krebstherapie der Zukunftwww.rptc.deDer Platow Brief Der Informationsdienst für Politik und Wirtschaft. Seit über 65 Jahrenwww.Platow.deFrau für lockere Treffen Lernen Sie aufregende Frauen kennen und erleben Sie prickelnde Treffen.prime-date.de/Frauen_Kennenlernen
Donnerstag, 4. August 2011
Montag, 1. August 2011
Video: US-President Obama and congressional leaders reached an agreement last night to meet our financial obligations and reduce our deficit.
Video: US-President Obama and congressional leaders reached an agreement last night to meet our financial obligations and reduce our deficit.
US-President and congressional leaders reached an agreement last night to meet our financial obligations and reduce our deficit.
Many people will have lots to say about this deal -- but the President wanted to talk to you directly.
Watch the video:
Many people will have lots to say about this deal -- but the President wanted to talk to you directly.
Watch the video:
Please share this video with everyone you know.
Thanks,
Freitag, 29. Juli 2011
BREAKING: US- President Obama's Statement on Debt Negotiations
BREAKING: US. President Obama's Statement on Debt Negotiations
This morning President Obama delivered a statement once again calling on Congress to compromise to avoid defaulting on the Nation’s debt and calling on the American people to make their voices heard in this debate.
Good morning, everybody. I want to speak about the ongoing and increasingly urgent efforts to avoid default and reduce our deficit.
Right now, the House of Representatives is still trying to pass a bill that a majority of Republicans and Democrats in the Senate have already said they won’t vote for. It’s a plan that would force us to re-live this crisis in just a few short months, holding our economy captive to Washington politics once again. In other words, it does not solve the problem, and it has no chance of becoming law.
What’s clear now is that any solution to avoid default must be bipartisan. It must have the support of both parties that were sent here to represent the American people -– not just one faction. It will have to have the support of both the House and the Senate. And there are multiple ways to resolve this problem. Senator Reid, a Democrat, has introduced a plan in the Senate that contains cuts agreed upon by both parties. Senator McConnell, a Republican, offered a solution that could get us through this. There are plenty of modifications we can make to either of these plans in order to get them passed through both the House and the Senate and would allow me to sign them into law. And today I urge Democrats and Republicans in the Senate to find common ground on a plan that can get support -- that can get support from both parties in the House –- a plan that I can sign by Tuesday.
Now, keep in mind, this is not a situation where the two parties are miles apart. We’re in rough agreement about how much spending can be cut responsibly as a first step toward reducing our deficit. We agree on a process where the next step is a debate in the coming months on tax reform and entitlement reform –- and I’m ready and willing to have that debate. And if we need to put in place some kind of enforcement mechanism to hold us all accountable for making these reforms, I’ll support that too if it’s done in a smart and balanced way.
So there are plenty of ways out of this mess. But we are almost out of time. We need to reach a compromise by Tuesday so that our country will have the ability to pay its bills on time, as we always have -- bills that include monthly Social Security checks, veterans’ benefits and the government contracts we’ve signed with thousands of businesses. Keep in mind, if we don’t do that, if we don’t come to an agreement, we could lose our country’s AAA credit rating, not because we didn’t have the capacity to pay our bills -- we do -- but because we didn’t have a AAA political system to match our AAA credit rating.
And make no mistake -– for those who say they oppose tax increases on anyone, a lower credit rating would result potentially in a tax increase on everyone in the form of higher interest rates on their mortgages, their car loans, their credit cards. And that’s inexcusable.
There are a lot of crises in the world that we can’t always predict or avoid -– hurricanes, earthquakes, tornadoes, terrorist attacks. This isn’t one of those crises. The power to solve this is in our hands. And on a day when we’ve been reminded how fragile the economy already is, this is one burden we can lift ourselves. We can end it with a simple vote –- a vote that Democrats and Republicans have been taking for decades, a vote that the leaders in Congress have taken for decades.
It’s not a vote that allows Congress to spend more money. Raising the debt ceiling simply gives our country the ability to pay the bills that Congress has already racked up. I want to emphasize that. The debt ceiling does not determine how much more money we can spend, it simply authorizes us to pay the bills we already have racked up. It gives the United States of America the ability to keep its word.
Now, on Monday night, I asked the American people to make their voice heard in this debate, and the response was overwhelming. So please, to all the American people, keep it up. If you want to see a bipartisan compromise -– a bill that can pass both houses of Congress and that I can sign -- let your members of Congress know. Make a phone call. Send an email. Tweet. Keep the pressure on Washington, and we can get past this.
And for my part, our administration will be continuing to work with Democrats and Republicans all weekend long until we find a solution. The time for putting party first is over. The time for compromise on behalf of the American people is now. And I am confident that we can solve this problem. I’m confident that we will solve this problem. For all the intrigue and all the drama that’s taking place on Capitol Hill right now, I’m confident that common sense and cooler heads will prevail.
But as I said earlier, we are now running out of time. It’s important for everybody to step up and show the leadership that the American people expect.
Thank you.
P.S. Check out this infographic to find out how we accumulated so mach national debt in the first place:
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